Small Business Saturday is a chance to welcome new customers and thank loyal ones. Here’s how to make the most of it.
Thanks to Jennifer Pauly, President of the Upward Niagara Chamber of Commerce, for highlighting the importance of Small Business Saturday, set for November 25! Here’s a quick guide to boost your business and make the most of this special day.
Seven ways to maximize your impact
- Update your online presence. Make sure your website and social media are current and easy to use.
- Plan your social media. Schedule engaging content, use hashtags and interact with your audience.
- Offer special promotions. Unique discounts, giveaways or special events help bring customers through the door.
- Collaborate. Team up with other businesses or nonprofits to expand your reach.
- Extend your hours. Adjust your schedule to accommodate more shoppers.
- Empower your team. Make sure your staff is welcoming and thankful to every customer.
- Measure your success. Track this year’s results against previous years.
Let’s make this a successful day for your business!
AACCHV
Looking for more ideas? The full article has detailed strategies to help your business shine this season.
Source: WNY Papers, October 20, 2023. #SmallBusinessSaturday #GrowYourBusiness #CommunityFirst


